LOCALISE YOUR SEO EFFORTS
Local SEO is a keyword research process that doesn't get the attention it deserves. The keyword research process can be extremely beneficial because keyword research can help identify opportunities for optimisation and growth in your business. It's not just about showing up on page one of Google, it's about getting qualified traffic to your website. As experts in local SEO, our agency understands that standing out from the crowd on a local level is just as important as ranking well nationally.
A local SEO agency is important because the majority of keyword searches are conducted by users who are looking for businesses near their physical location. In our experience, the value of Local SEO is often underappreciated. In order to optimise your business, keyword research needs to come first because it is used to drive every other part of the keyword process strategy. Our experts provide a comprehensive strategy to enhance your Local SEO.
HOW LOCAL SEO CAN BENEFIT YOUR BUSINESS
VISIBILITY
WEBSITE TRAFFIC
CREDIBILITY
By making sure their website appears in local searches, they can increase their overall visibility and reach more potential customers. Local businesses can also benefit from optimised online listings on maps, social media accounts, and directories.
By optimising content for a local audience and including geo-specific keywords, businesses can rank higher in search engine results pages (SERPs) for relevant local queries. This helps drive vits to your website from local customers.
By being an active member of the community and increasing visibility on SERPs, businesses can foster relationships that lead to loyal customers and higher conversion rates as the reputation is improved.
ENGAGEMENT
TARGET AUDIENCE
ROI
Businesses offering a local service need to target the right customers. By focusing on a specific geographical area, local SEO enables companies to target audiences within a certain vicinity who are looking for exactly what they offer.
Increasing visibility among a suitable audience enables businesses to maximise their ROI through their Local SEO efforts. By increasing the number of visitors among the correct audience, businesses can maximise their ROI.
REVIEWING YOUR
LOCAL SEO
To start our service, we will review your local SEO. We will analyse the current health of your website's local SEO by reviewing the traffic keywords and phrases generate for your competitors, discovering keywords with high or low competition and search volume and identifying potential customers searching for your product or service.
We will then outline the keyword opportunities there are in your market and start generating ideas on how to expand upon them. By reviewing keyword research data we can discover insights into customer behaviour such as what products people buy (and don't buy) depending on their searches.
THE KEYWORD RESEARCH PROCESS
To start our service, we will review your local SEO. We will analyse the current health of your website's local SEO by reviewing the traffic keywords and phrases generate for your competitors, discovering keywords with high or low competition and search volume and identifying potential customers searching for your product or service.
We will then outline the keyword opportunities there are in your market and start generating ideas on how to expand upon them. By reviewing keyword research data we can discover insights into customer behaviour such as what products people buy (and don't buy) depending on their searches.
REPORTING BACK TO YOU
Although we are an SEO agency in Sussex, we will report to you regulalrly, wherever you are based.
We regulalrly report on the performance of your local SEO. This includes keyword rankings, organic traffic, and leads generated from your website. Our goal is to help you track your progress and see the impact that our services are having on your business.
We also work with you to develop strategies that will help maintain your growth and keep you ahead of any new trends that may emerge. This way, you can always be confident that your business is getting the most out of its online presence.
Our relationship with you is key. At Phoenix Marketing, we emphasise the importance of transparency when striving to maintain a healthy and successful relationship with our clients by including you in the process throughout.