Local SEO is a keyword research process that doesn't get the attention it deserves. The keyword research process can be extremely beneficial because keyword research can help identify opportunities for optimization and growth in your business. It's not just about showing up on page one of Google, it's about getting qualified traffic to your website. As experts in SEO, we understand that standing out from the crowd on a local level is just as important as ranking well nationally.
Local SEO is important because the majority of keyword searches are conducted by users who are looking for businesses near their physical location. In our experience, the value Local SEO is often underappreciated. In order to optimise your business, keyword research needs to come first because it is used to drive every other part of the keyword process strategy. Our experts provide a comprehensive strategy to enhance your Local SEO.
Reviewing Your Local SEO
To start our service, we will review your local SEO. We will analyse the current health of your website's local SEO by reviewing the traffic keywords and phrases generate for your competitors, discovering keywords with high or low competition and search volume and identifying potential customers searching for your product or service.
We will then outline the keyword opportunities there are in your market and start generating ideas on how to expand upon them. By reviewing keyword research data we can discover insights into customer behaviour such as what products people buy (and don't buy) depending on their searches.
Keyword Research Process
Local SEO is all about appearing in your local area and on search engine results pages (SERPs). Finding the right keywords to do so is paramount. This is where we come in.
Our keyword research process begins with identifying the right keywords to rank high in your industry and local area. The goal is to find a keyword that has a good balance of high search volume and low competition.
Following this, we then embed the appropriate keywords into your site through keyword-focused content development, where we build keyword-rich and engaging content that will perform well organically.
We also offer a full link building package as part of our local seo service.
Reporting to You
Although we are an SEO agency in Sussex, we will report to you regulalrly, wherever you are based.
We regulalrly report on the performance of your local SEO. This includes keyword rankings, organic traffic, and leads generated from your website. Our goal is to help you track your progress and see the impact that our services are having on your business.
We also work with you to develop strategies that will help maintain your growth and keep you ahead of any new trends that may emerge. This way, you can always be confident that your business is getting the most out of its online presence.
Our relationship with you is key. At Phoenix Marketing, we emphasise the importance of transparency when striving to maintain a healthy and successful relationship with our clients by including you in the process throughout.
Get in touch and give your business a new lick of paint
We will organise a date and time to meet and allow us to understand your business and what you would like to get out of our partnership